🎙 EPISODE 1: How We Elevated a Business Conference with On-Brand, Hand-Engraved Gifts

In our very first episode of The Experience Is Personal, we're taking you behind the scenes of a real brand activation — where we helped transform a standard business conference into a memorable, high-touch experience using personalised, hand-engraved gifts.

You’ll hear how we worked alongside the client’s event team to create a seamless on-site personalisation station that not only delighted guests but also aligned beautifully with the brand’s premium positioning.

From the creative strategy to the logistics, this episode unpacks how thoughtful, on-brand gifting can spark emotional connection, drive brand recall, and create lasting impressions — especially in corporate and B2B environments.

This isn’t just about pretty gifts — it’s about elevating the experience at every touchpoint.

CHAPTERS

00:00 – Intro to The Experience Is Personal and what to expect
00:25 – What experiential marketing really means
01:06 – The role of emotional design in brand moments
01:33 – Why calligraphy is unexpectedly powerful
02:04 – Behind the brief: Client business conference
02:21 – How we engraved 300 bottles in 3 hours
02:53 – Turning personalised gifts into strategic brand assets
03:24 – Three takeaways for your next brand activation
04:21 – Final thoughts: turning moments into memories
04:43 – What’s coming in next week’s episode

WANT TO CREATE YOUR OWN EXPERIENCE MOMENT?

Whether you're planning an activation, gifting suite, or brand event — we help brands turn their product into a platform for connection through live calligraphy and engraving.

✨ Download our free Event Planner’s Bundle
💌 Fill out our contact form to explore your own experience concept.

CONNECT WITH US

Instagram: instagram.com/kimlligraphy

Facebook: facebook.com/kimlligraphy

LinkedIn: https://www.linkedin.com/in/kimlligraphy

SUBSCRIBE + REVIEW

If you enjoyed this episode, we’d be so grateful if you’d leave a rating and review on Apple Podcasts — it helps more creatives and marketers discover how powerful personalisation can be.

🎧 Subscribe to The Experience Is Personal on Spotify here (click 'FOLLOW')