If you’re looking to create a memorable experience at your next event with live calligraphy or engraving, head to our event page to see how we bring brands to life — Go Here

2. How We Turned Tote Bags Into Talk Triggers at a National Design Event.


🎙 EPISODE 2: How We Created a Nationwide Tote Bag Experience That Sparked Real Connection

In this episode of The Experience Is Personal, we reveal how a simple idea—hand-lettered tote bags—became the standout moment at a nationwide event series for architecture and design professionals.

Discover how we crafted an elegant, on-brand activation across five cities that turned everyday bags into personal keepsakes, creating buzz, conversation, and genuine emotional connection—all without an elaborate setup or big budget.

You’ll hear how simplicity, thoughtful design, and live personalisation can transform brand activations into memorable experiences that truly resonate.

If you’re looking to make a big impact with a subtle touch, this episode is packed with insights and inspiration.

CHAPTERS

00:00 – Welcome to The Experience Is Personal
00:41 – The challenge: creating a moment worth remembering
00:53 – What the client wanted (but didn’t have yet)
01:24 – Our simple yet powerful solution: personalised tote bags
01:41 – What made this setup so effective on-site
02:24 – Why it worked: simplicity, alignment, and craft
03:20 – Real results and emotional guest reactions
03:43 – Key lessons for event planners and brand marketers
04:39 – Final thought: why elegance comes from care
05:21 – What’s coming in Episode 2

WANT TO CREATE YOUR OWN EXPERIENCE MOMENT?

Whether you're planning an activation, gifting suite, or brand event — we help brands turn their product into a platform for connection through live calligraphy and engraving.

✨ Download our free Event Planner’s Bundle
💌 Fill out our contact form to explore your own experience concept.

CONNECT WITH US

Instagram: instagram.com/kimlligraphy

Facebook: facebook.com/kimlligraphy

LinkedIn: https://www.linkedin.com/in/kimlligraphy

SUBSCRIBE + REVIEW

If you enjoyed this episode, we’d be so grateful if you’d leave a rating and review on Apple Podcasts — it helps more creatives and marketers discover how powerful personalisation can be.

🎧 Subscribe to The Experience Is Personal on Spotify here (click 'FOLLOW') to subscribe to the Mindful Creatives Podcast on Apple Podcasts!